How our training gives you The Business Edge

  1. To deliver a business outcome you must be able to influence people.
  2. The power to influence starts with elite level, ‘life or death’ listening skills.
  3. The listening skills we teach allow you to turn the information someone unknowingly reveals (even on first meeting) into intelligence.
  4. Intelligence so revealing that within a very short time, you can develop a profound understanding of the other person and how they see the world.
  5. Which gives you a unique power to influence them - by selling them a solution that appeals to their deeply held values and beliefs, rather than your own.

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All our courses are based on this proposition, so every delegate leaves with an evidence-based Business Edge.

See our trainers' credentials

  • Sean Cunningham Awarded Order of the British Empire (OBE) for International Hostage Negotiation

    Sean Cunningham

    Credentials

    Sean advised the UK Government on all hostage-related issues from 2007 to 2011. This was the culmination of a police career that saw him serve on the Flying Squad and subsequently as Head of Technical and Conventional Surveillance. Sean was a crisis and kidnap negotiator for 10 years and was awarded an OBE for international hostage negotiation. He has an MSc in Critical and Major Incident Psychology specialising in the accountability of advisers.

    Work abroad

    Sean has worked globally as a trainer, mentor and investigator. He has engaged directly with government departments in Germany, Switzerland, Iraq, Mali, Kenya, the USA and Canada in respect of life at risk situations.

    Noteworthy investigations

    As a police officer Sean investigated serious sexual offences, kidnapping, contract killing and murder. In the private sector he’s led investigations into corruption, money laundering, threats of assault and suspicious death.

    Current business interests

    Sean works as a crisis management consultant for a London-based risk management business.

    Training style

    Practical, experience-based and good humoured.

  • David Douglas Investigation Head - Princess Diana death conspiracy theories

    David Douglas

    Credentials

    David was a crisis negotiation adviser to the Cabinet Office Briefing Room (COBR) meetings in Whitehall. He also advised Counter Terrorism Departments (CTD) across London and headed up the Hostage and Crisis Negotiation Unit at New Scotland Yard. He’s an alumnus of the FBI National Academy Course in Quantico and received the QPM (Queens Police Medal) for distinguished service.

    Work abroad

    The Foreign Office deployed David on its most challenging kidnap and extortion cases worldwide, from Azerbaijan to Sierra Leone, and from Bangladesh and Iraq to the Yemen.

    Noteworthy investigations

    David headed up the investigation into conspiracy theories surrounding the death in Paris of Diana, Princess of Wales.

    Current business interests

    David is a director of TeamFusion, a London-based global security company.

    Training style

    Informed. Interactive. Intuitive.

  • Philip Williams Counter Terrorist Command - London 7/7 suicide attacks onwards

    Philip Williams

    Credentials

    As former Director of the UK’s Hostage and Crisis Negotiation programme and specialist advisor to successive UK governments and global organisations, Philp gained unparalleled skills in the high-pressure world of crisis leadership, critical decision-making and life-at-risk negotiation. That experience was strengthened and informed by his exposure to the demands of a broad range of national and international commercial businesses, government and independent bodies, specialist professions and individual professionals.

    Work abroad

    Philip is one of the longest-serving Hostage and Crisis Negotiators and his experience includes deployments in some of the tensest, most hostile, high-stake environments across six continents.

    Noteworthy investigations

    Member of the senior leadership team for the Counter Terrorist Command that dealt with the first terrorist suicide attacks within the UK from 7/7 onwards.

    Current business interests

    Philip is a Practioner, Trainer and Coach for the Centre for Effective Dispute Resolution (CEDR), London.

    Training style

    Creative. Transformational. Practical. The litmus test? If it’s 3am, pouring with rain and I’m on a roof trying to save a life; can I remember the technique and apply it successfully in the moment? In short, Philip’s training sticks.

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“You trained Claire yesterday and today she used the skills with a prospective donor. The result? £45,000! That’s a lot of children helped!”
Alison Pemberton, Head of Major Giving, NSPCC
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